What To KnowHere's what we're building
This is a dog-forward social club
At Willow & Co., dogs are the members. Humans are their very loved plus-ones.
We’re building a space where pups get the freedom to play, socialize, and burn off energy — while their people finally get to relax, connect, and enjoy themselves without feeling like they have to choose between going out and bringing their best friend along.
This isn’t your average dog park. It’s a thoughtfully designed, 21+ social club where safety, comfort, and good vibes all live on the same leash.
dog-forward social club
Safety. Community first. Always
Safety is kind of our thing
Fun is the goal. Safety is the foundation.
Every dog will have a profile in our custom member app (built locally in Draper, Utah) to help us keep track of vaccinations, behavior standards, and visit history. Our trained on-site staff will be actively supervising play areas, helping with clean-up, and stepping in if situations arise.
Community first, always
Our long-term vision includes hosting events that support local rescues, charities, and dog-focused organizations throughout the valley. We’re building an event-friendly space that brings people together while giving back to the dogs who need it most.
We also believe great places are built by great teams. That’s why we’re committed to growing with an employee-first, community-minded approach that keeps Willow & Co. rooted right here in SLC.
It's going to take a village
(and probably some treats)
Here’s the honest part: we’re building this from the ground up because we believe Salt Lake is ready. Right now, that looks like the Rebel & Willow Event Club, a series of community events co-created with our friends at Rebel Paw. Willow & Co. is still the destination. The event club is how we get there together. Every gathering builds our founding community, gets us closer to a permanent home, and gives your dog a really good Tuesday in the meantime.
You can help bring Willow & Co. to life by:
Following along with our community on social
Sharing our awesome events and posts
Donating to support our permanent location
Filling out our quick survey for the SLC council
Our mission:Unleash & unwind
Unleash & Unwind. We believe your dog deserves a social life just as much as you do. Willow & Co. is being designed as Salt Lake City’s first dog-forward 21+ social club, a place where off-leash play meets genuine community connection.
Our focus is on building connections for humans and their dogs while putting our community first. Whether you’re here to make friends, find your people, or just give your dog a really good Tuesday, Willow & Co. is your stop. We’re blending the charm of a neighborhood hangout with the joy of safe, supervised dog play.
We’re not there yet, but we’re building it in real time, with real people, and a community that’s showing up before the doors even open. That means something. And we don’t take it lightly.
For the dogs, and the humans that love themUnleash & unwind with us
Help us build Salt Lake’s favorite dog hangout.